UK AND FRANCE. Lagardère Travel Retail has unveiled an interactive Kit Kat animation at its Nice Terminal 1 and London Luton Aelia Duty Free stores.
The animation is called ‘What kind of breaker are you?’ and is inspired by the chocolate brand’s ‘Have a break, have a Kit Kat’ slogan.
Different moving backgrounds offer photo opportunities and passengers are being encouraged to upload their selfies on social networks.
Travellers will receive a selfie stick for a minimum purchase amount as part of the promotion.
It features in The Scene digital spaces at both Nice and London Luton and runs from 1-28 September.