One month left for MakeUp in Seoul! The B2B show dedicated to the makeup supply chain will take place at the Conrad Seoul Hotel, the 15 & 16 April.

MONDAY APRIL 15TH, 2019

10:15 am - 11:00 am: "The future of Beauty 2020"
Keynote by Charlie Clark, Trend Specialist, WGSN Mindset

11:30am - 12:15 pm: Trends: "Color Wave by Beautystreams"
Conference presented by Beautystreams

1:00pm - 1:45pm: "Understand your consumer with social media listening: skincare usage of the Chinese consumer vs. the Western consumer"
Conference by Jerome Chalansonnet, Korea Research Director at Linkfluence

2:15pm - 3:00pm: "Innovations in makeup and skin care (packaging, formulas, accessories, full service)"
Round table moderated by Charles-Emmanuel Gounod, Beautyworld-Connexions and Florence Bernardin, CEO & Founder, Information & Inspiration with the participation of selected MakeUp in Seoul exhibitors.

3:15pm - 4:00pm: "Color Cosmetics for China’s new generations"
Conference by Vicky Zhou, Research Analyst, Mintel China Reports

4:30pm - 5:15pm: "What’s up from China, Indonesia & Malaysia - The latest trends and hit products"
Conference by Florence Bernardin, CEO & Founder, Information & Inspiration

5:30pm - 6:15pm : "Make Up For Ever"
Presentation by Sunhee Lee, Academy & Education Manager, Make Up For Ever Korea

6:15pm: MakeUp in Seoul cocktail party

TUESDAY APRIL 16TH, 2019

10:15am - 11:00am: "The Creative Challenge of K-Beauty Going Global"
Conference by Elie Papiernik, Creative Director & Managing Partner, Group Centdegres

11:30am - 12:15pm: "Market: Update on Korean Indie Brands and Influencers"
Round table moderated by DK Tché, Creative Director, Milimage & Purplepatch with the participation of Korean Indie Brands and influencers such as:
 Mrs Bokyung Sun, CEO, Oliveyoung PB
 Mr Jinho Park, CEO, Beaus Company
 Ms Lamuqe, Beauty Influencer
 Ms Sukyung SEO, Influencer

1:00pm - 1:45pm: "Moving Hearts In The Zone"
Conference by Kyoung Soo Na, Chief Creating Officer, Heaz Agency

2:15pm - 3:00pm: "Sephora is opening its first store in Seoul; Is it the end Myeong-dong craze?"
Conference by Nina Yong, General Manager, Sephora China

3:15pm - 4:00pm: Formulas: "Hybridation; latest update in Asia"
Round table moderated by Charles-Emmanuel Gounod, Beautyworld Connexions with the participation of:
 Florence Bernardin, CEO & Founder, Information & Inspiration
 Anna Dato, Makeup Strategic Marketing & Account Development VP, Intercos
 Naok (Esther) Hwang, Senior Director of Overseas sales, Kolmar Korea
 John Kwon, Sales & Marketing Director, Soleo Cosmetic Company

4:30pm - 5:15pm: "Packaging & Digital: How social media influences the development of beauty products"
Round table with the participation of selected MakeUp in Seoul exhibitors.

MakeUp in Seoul
Conrad Hotel
15 & 16 April 2019

10am - 6pm

www.makeup-in-seoul.com