This story is from November 19, 2019

Xiaomi mulls local manufacturing of consumer electronics, durables

Chinese smartphone maker Xiaomi is evaluating the possibility of local manufacturing some of its other categories of consumer electronics and consumer durables offerings like wearables, air purifiers, water purifiers, smart LED lamps, security cameras, among others.
Xiaomi mulls local manufacturing of consumer electronics, durables
Xiaomi currently manufactures smartphones, smart LED TVs, power banks as well as some charging and USB cables locally
SRI CITY: Chinese smartphone maker Xiaomi is evaluating the possibility of local manufacturing some of its other categories of consumer electronics and consumer durables offerings like wearables, air purifiers, water purifiers, smart LED lamps, security cameras, among others.
“Going forward there are a bunch of interesting things that we’d like to make here…consumer durables and electronics continues to be a category of interest.
Evaluations are going on in multiple categories and at an appropriate time we should be able to make an announcement on that,” Xiaomi India chief operating officer Muralikrishnan B told newspersons here on Monday while showcasing the Foxconn facility that makes smartphones for Xiaomi.
“Across categories `Make in India’ is something that we continue to work on and in every category we are committed to `Make in India’. As responsible corporate citizens we will try and make as much as possible in India… it is our way of giving back…,” the Xiaomi India COO said, adding that Xiaomi has also starting exporting smartphones made in India to Bangladesh and Nepal in small quantities.
“We have started exporting to these two countries on a small scale. If we get more government incentives, we plan to scale up export of ‘make in India’ phones,” Muralikrishnan said.
Xiaomi currently manufactures smartphones, smart LED TVs, power banks as well as some charging and USB cables locally. In fact, nearly 99% of its smartphones sold in India are made in India, Muralikrishnan said, adding that its seven outsourced manufacturing facilities in India churn out one smartphone every three seconds and by value 65% of each smartphone is localised.
Foxconn has a dedicated 30-acre facility for Xiaomi phones at Sri City, where it employs over 15,000 people, nearly 87% of which are women from the states of Andhra Pradesh,
Tamil Nadu and Odisha. Apart from that, Foxconn also has a facility at Sriperumbudur in Tamil Nadu where it manufactures for Xiaomi.
Talking about wearables, he said it’s a category that has done extremely well and he expressed hope that at some point of time all the pieces would fall into place for the company to localise manufacturing.
Here he pointed out how last year Xiaomi realised that there was a big opportunity in smart TVs in India and decided to start making locally and today around 85% of all the Mi TVs sold in India are made in India by Dixon Technologies for Xiaomi at its Tirupati plant.
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