Mirchi Bangla brings you Love in times of Corona

The romantic and sporting universes have too much in common. The flirtatious aspect of love has often led people to the conclusion that love is a game. Love...
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The romantic and sporting universes have too much in common. The flirtatious aspect of love has often led people to the conclusion that love is a game. Love, much like sport, reveals itself to the ones who persevere. Like they say, if you aren’t serious, it isn’t fun, but if you make the “sweet mistake” of falling for it, it’ll take your life.
The myriad hues of love led us at 98.3 Mirchi to take a break from the spooky and extremely popular yarns to a mushier avenue where cupid is the patron saint: Mirchi’s Prem.com.
Launched on 14th February, 2020, Prem.com intends to catapult the listeners to a stratosphere of romance through a series of romantic stories. An original and amorous mix of real-life instances, refreshingly cool adaptations and flights of fantasy, Prem.com stories are launched every Friday-for you to switch off from all things mundane- at 8PM on https://www.youtube.com/MirchiBangla.
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Love, much like sporting activities once again, demands single-minded focus. The stories released thus far have been as unpredictable as the many twists and turns romantic dalliances take. Kalo Jama (The Black Shirt) captures a young girl hooked on to black shirts. Is it an extraordinary streak of coincidence or a ridiculous fetish? The story requests the listener to don the mantle of the judge.
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Share Taxi explores another romantic terrain where an outrageous stroke of fortune lands a couple in a share cab and to potential romantic salvation. While Baba ke Bolo (Tell My Father) narrates a dangerous mission the average male Bengali lover executes at some juncture, the more seductively titled 69.9 deals with a foe-turned-lover kind of syndrome. Then there’re Ek Dui Teen (1,2,3) so twisted that it had to be broken into two halves. These are the six stories Prem dot com has offered thus far on https://www.youtube.com/MirchiBangla with the solemn romantic promise of more stories to change the notion about the average Bengali love saga.
The Indian film industry, love it or ignore it, has had a major hand in conditioning our romantic notions. One of its most obvious contributions has been the addition of song and dance to love affairs. The average Indian (and Bengali) can barely imagine a romantic scene with no musical lilt to amplify it. Prem Dot Com in its attempt to be an Indian and Bengali romance to the hilt, has also launched a series of music videos through its collaboration with the Bong Studio, an original content channel on Youtube. It was a case sui generis where the infinitely talented Mirchi RJs, Mirchi Deep, Mirchi Ayantika, Mirchi Somak, Mirchi Agni, and Mirchi Lajvanti joined hands with the quick-silver performers of Bong Studio: Pijush Das, Hafiza Sultana, Rishav Guha, and Pratik Kundu to churn out five brilliant musical tracks: Prothom Premer Gan, (the first love ballad), Tomari Abesh (Your obsession), Beporowa Mon (The Daredevil mind), Bhalobasha bhalo theko (Stay well, my love), and the cherry on the cake: Tor Hote Chai (I want to be yours). True to the versatile nature of love, these five – or the romantic 5 as we call it- are a brilliant blend which celebrates love in the most unconventionally musical fashion. How else would you explain a high-tempo rap celebrating romance without a single below-the-belt connotation!
The winds blow hard on Youtube. You simply can never have enough of this platform, and you simply can never have enough of love too. Add these two, and the sum total is Prem Dot Com: a collection of love sagas you’ll fall in love with.

Disclaimer: Content Produced by Radio Mirchi

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