Indian short format video app Mitron TV said it is launching on iOS on Tuesday, which will enable iPhone users to create, upload, view and share one-minute videos.
The app was first made available on the Android Play Store. Mitron said in six months it has witnessed 'significant' traction with over 39 million downloads.
Mitron said its iOS app also consists of advanced video editing options, which will enable creators to make distinctive content for an 'immersive experience.'
Shivank Agarwal, co-founder and CEO, Mitron said: “Given the phenomenal response that Mitron TV has received on Android, I have no doubt that the app will be equally well-received on iOS. I am pleased to offer my fellow Indians and content entrepreneurs a home-grown social video platform that enables them to showcase their skills whilst inspiring and entertaining a host of like-minded people.”
The app was first made available on the Android Play Store. Mitron said in six months it has witnessed 'significant' traction with over 39 million downloads.
The iOS version will have ‘categories’, which was launched for the Android version recently, allowing viewers to discover videos that offer a perfect match to their interests. The company said this initiative empowers viewers to enjoy greater control over the content they share and view as well as for creators to engage with like-minded followers.
Mitron said its iOS app also consists of advanced video editing options, which will enable creators to make distinctive content for an 'immersive experience.'
Shivank Agarwal, co-founder and CEO, Mitron said: “Given the phenomenal response that Mitron TV has received on Android, I have no doubt that the app will be equally well-received on iOS. I am pleased to offer my fellow Indians and content entrepreneurs a home-grown social video platform that enables them to showcase their skills whilst inspiring and entertaining a host of like-minded people.”
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