Amitabh Bachchan to host reality show to promote Uttarakhand tourism

The show named 100 Days in Heaven, to be hosted by the veteran Bollywood actor, will be telecast on several TV news and entertainment channels, Cabinet Minister and state government spokesperson Madan Kaushik said.

“The programme will be a sort of an ad campaign to promote Uttarakhand tourism made on the lines of the one the Bollywood actor has been doing for Gujarat,” he said.

Film production company Messers Jumping Tomato Marketing Private Limited would make the show for which the state government will pay it Rs 12.81 crore, Kaushik said.