Wellbeing company Rituals has partnered with Earthday.org and the Canopy Project to mark Earth Week (21-25 April).
To celebrate the occasion, Rituals is offering a -20% discount on all refills throughout Earth Week. The discount will apply to all purchases made online and through the company’s domestic and travel retail stores. Rituals is also donating a tree to the Canopy Project for every refill sold during this period.
Earth Day (22 April) is one of the world’s largest environmental movements and aims to inspire global change to protect the environment. The first Earth Day took place in 1970 and is now a worldwide initiative.
Sustainability is at the core of Rituals’ businesses, informing its approach to selecting product ingredients, packaging materials and fabrics.
Rituals currently offers refills for a wide range of products including body creams, fragrance sticks, car perfumes, kitchen products and the Ritual of Namaste day and night creams.
Rituals is encouraging customers to choose refills over new products to help reduce its carbon footprint.
In 2020 alone, Rituals saved 272,682 kg in materials, 1,806 households’ worth of energy, 1,411 long-haul flights’ worth of CO2 and 8.5M litres of water through its refill services.