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Life Style / Motoring

Domasco launches ‘advanced & stylish’ next-gen Honda HR-V

Published: 22 May 2022 - 08:34 am | Last Updated: 22 May 2022 - 08:39 am
Honda HR-V launch held at the Domasco Showroom in Doha. Pic by: Salim Matramkot/The Peninsula

Honda HR-V launch held at the Domasco Showroom in Doha. Pic by: Salim Matramkot/The Peninsula

The Peninsula

Doha: Doha Marketing Services Company (Domasco) unveiled the next generation of the popular and stylish Honda HR-V recently, in-line with Honda’s Advanced & Sporty brand direction. The all-new HR-V has a host of advanced safety and technology features introduced for the first time such as Honda SensingTM, Low Emissivity Panoramic Sunroof, Air Diffusion Mode, Touch LED roof light to name a few along with functionality and spaciousness for the user.

HR-V aims to be a lifestyle icon that is confident, visually pleasing and a pleasure to drive. The HR-V is larger than its predecessor and has longer wheelbase which combined with magic seats provides class leading space and utility for an adventurous weekend escape. This new model is primarily targeted towards Generation-C who are always connected, computerised, clicking and choose things with consideration while sharing their choice and experience with friends, family and peers. The New HR-V will empower users to explore a new self.

“We are delighted to introduce the all new Honda HR-V to the Qatari market. It is a true head turner with its notable design cues that include a striking new front-end that features a pair of newly shaped headlights and a sporty grille. This all new HR-V is perfect for today’s connected men and women looking to add a bit of style and comfort to their everyday commute with advanced safety features in the form of Honda Sensing,” said Jonathan Pollock, Regional Managing Director at Domasco, an Al Futtaim Group company.

The all-new Honda HR-V debuts a strong, sporty, and expressive exterior design for 2022, featuring a bold new grille, longer hood and sleek roofline. The HR-V is larger than its predecessor, with a longer wheelbase and wider stance with an underlining character of a fun SUV.

The Honda HR-V has a full array of wide set LED headlights with Day Time Running Lights (DRL) in all grades and LED Front Fog Lights feature in the EX-grade.

All grades feature stylish 17 inch alloy wheels giving it a bold and an aggressive attitude.

Low Emissivity Panoramic Sunroof, which is a first in Honda, has been provided to cut infra-red radiation, making the cabin cooler during hotter days. Also, rear shades can be removed or installed within a few seconds, providing individual comfort levels for rear passengers. This feature is equipped in the EX-grade.

Other noteworthy features include Auto Rain Sensing Wipers and Rear Parking Sensors in LX and EX, Power Folding Mirrors, Rear Fog Lights, Smart Entry with Touch Sensor and Walk-Away Auto Lock is standard in all grades.

The spacious interior of Honda HR-V has a solid, premium SUV feel, with contemporary fabric, leather, and soft-touch material combinations. The interior design puts emphasis on visibility, easy operation and sense of space. A horizontal dashboard layout sets the scene for a ride focused on the road ahead with an intuitive infotainment screen that defines contemporary design. The feeling of airiness and space is elevated by a new air diffusion system which is one of the many new features in HR-V.

The spacious cabin seats five occupants with ease and offers interior with fabric in DX and LX grades and leather in EX grade for added style and comfort.

The Honda HR-V has an automatic single zone climate control feature with knurled knobs which enables the driver and passenger to change the A/C temperature and adapt to the outside environment.

Another first in Honda is Air Diffusion System. Selecting this mode directs the airflow through L-shaped vents. These vents create a fresh breeze in the cabin without hitting the occupants directly and gently guiding the airstream around them. An air curtain is formed around the front and rear passengers which protects outside heat from entering and maintaining cool temperature in the cabin.

Rear passengers can enjoy additional comfort with rear a/c vents which help them to sit back and enjoy the ride in Honda HR-V. These are available on the LX and EX Grades.

The HR-V’s most unique feature is the rear Magic Seats which in a single motion converts the modular interior into space for a surfboard or even a bike. The seats can be tipped for vertical space or fold them flat into the floor in one easy motion or select 60:40 split for even more flexibility.

Honda HR-V is equipped with Honda SensingTM suite of active safety and driver assistive technologies that uses a new single-camera system which detects a wider view of the road ahead for enhanced recognition capability. Combined with software advances and a new, more powerful processor, the system is also capable of more quickly and accurately identifying other vehicles and make driving both easier and safer. This is available in the LX and EX grades.

The salient features include: 

1. Collision Mitigation Braking System (CMBS) — Designed to detect and alert the driver of a potential collision, and reduces vehicle speed to minimise impact if a collision becomes unavoidable. CMBS function now detects oncoming vehicles when turning, bicycles crossing the street, pedestrians with no streetlight and motorcycles.

2. Adaptive Cruise Control (ACC) with Low-Speed Follow —With the new camera and system enhancements, ACC features enhanced smoothness during acceleration and deceleration.

3. Lane Keeping Assist System (LKAS) — Helps to keep vehicle in the middle of a detected lane, preventing it from accidentally drifting out of its lane.

4. Road Departure Mitigation System (RDM) — Alerts driver when it detects the vehicle may have unintentionally deviated from its lane or is suddenly leaving the roadway altogether.

5. Lead Car Departure Notification System — Notifies the driver with audio and visual alerts if accelerator pedal is not depressed and the car in front has moved away.

Continuing Honda’s longstanding tradition of advancing safety performance, the Honda HR-V introduces multiple new active and passive safety systems.

Some of the additional safety systems include: ACE Body Structure; Rear Wide View Camera; Rear Seat Occupant Reminder; Hill Descent Control; Vehicle Stability Assist; 6 Airbags; and Auto High Beam (AHB).

Intuitive and seamless in-car connectivity features and apps, introduces a new level of technology to Honda’s compact segment SUV. Some of the noteworthy technology enhancements include: an 8-inch Display Audio which features a simplified navigation structure which also come standard with Apple CarPlay and Android Auto integration; a 4.2-inch TFT Driver Information Display (DII) with Multi Information Display (MID); and USB Ports.

The all-new Honda HR-V offers a 1.5L engine coupled with a Continuously Variable Transmission (CVT) engine which is uniquely tuned for enhanced power delivery, engine sound, overall refinement, and fuel economy ratings. It features a Fuel Efficiency of 18.4 Km/L, Max Power of 119 hp @ 6600 rpm, and Max Torque of 145Nm @ 4300 rpm.

The Honda HR-V enables a manual 7 speed change with the help of steering wheel mounted paddle shifters which give the feeling of a sporty drive. These are available in the EX-Grade.

Available in three grades DX, LX and EX, the all-new Honda HR-V also comes in Exterior Colors of Opal White Silver Pearl, Brilliant Sporty Blue Metallic, Meteoroid Gray Metallic, Crystal Black Pearl, and Coffee Cherry Red Metallic. Interior Colors available include Black Fabric in DX and LX and Black and Grayge Leather in EX.

Honda is distributed in Qatar by Doha Marketing Services Company (Domasco), a leading multi-brand company in Qatar and an Al Futtaim Group company.

It has a diversified portfolio of passenger cars, motor bikes, commercial vehicles, marine and power products, watches and electronics representing some of the world’s most visible and award-winning brands. Al Futtaim Automotive is one of five divisions within the Al Futtaim Group which provides quality products and services that enrich people’s lives and aspirations each and every day.